ZENO ART:
MR CONTROVERSIAL
Project overview
To showcase the boundary-pushing collaboration with artist Mr. Controversial through a compelling promotional video, capturing the essence of his unique artistry while maintaining a balance between provocative elements and brand alignment. The objective is to create an engaging and thought-provoking campaign that resonates with the target audience and generates widespread interest and conversation.
Results
The promotional video featuring Mr. Controversial exceeded expectations, garnering widespread attention and sparking intense discussions within the art community and beyond. The captivating fusion of his daring artistry with brand values resonated deeply with the target audience, driving increased brand awareness and engagement. The campaign's success showcased the power of embracing creative risk and fostering meaningful connections through art and promotion and drove art sales across digital and gallery locations.
Final Project
Promoting an artist and his new exhibition
